生长
一起

People in the business world often speak of synergies. When two companies join together, they are meant to reinforce each other so the whole becomes stronger than the sum of the two parts. Since Symrise expanded the American family business ADF, IDF and IsoNova for USD 900 million at the end of 2019, the newly acquired companyʼs eleven factories have made a major contribution to sales and profit. Moreover – and this is just as important in the long term – the individual divisions work hand in hand with their partners at Symrise Nutrition. A look at the details shows how this works.

美国人在这种形式中努力工作，以这种形式完成并丰富对齐投资组合的领域：使用来自鸡肉生产的原材料，ADF制造宠物食品成分，而IDF生产肉汤，蛋白质粉末和人类消费的脂肪产品。相比之下，Isonova产生蛋蛋白。

The merger is now having several synergy effects: One is the pace of research and development and of production and sales. John Tiedeman verifies this by way of the following example from the ADF/IDF – IsoNova point of view: “Because we are now working with Diana Pet Food and Diana Aqua, we’ve been able to accelerate our original five-year plan by 12 to 24 months in some cases.” One example: Diana Aqua has opened doors with major aquaculture feed producers that would have taken IsoNova years to gain access to on their own. The company expects commercial sales in early 2021 – something that IsoNova didn’t project in its original business plans until at least 2022. The manager previously supervised the egg protein business at IsoNova and is now the General Manager responsible for Animal Nutrition within the Nutrition segment. He thinks the acquisition by Symrise has changed a number of things. “Our company was a family business, which we all very much appreciated,” he describes his impressions. “I recognize many of the positive aspects of a family business in Symrise: enthusiasm about the product, for example, and commitment to the work.”

另一个协同效应是纯粹的力量Group. “With ADF, for example, we were only active in half a dozen countries outside the USA; now the whole world is open to us,” says John Tiedeman. Added to this are entirely new markets. “Because Diana Aqua is active around the world, we can now sell IsoNova proteins to aquaculture companies in a much more targeted manner.” Conversely, Symrise benefits from much better access to the American market through ADF and IsoNova. IsoNova, for example, obtains its egg raw materials from 185 of the 220 or so egg processing companies in the USA and thus has a large and diversified supplier base. Conversely, the entire Group can now also position itself more globally in this area.

所有业务单位都是如此。“如果我们看看食物区域，IDF曾经提供肉汤，而戴安娜食物带来蔬菜。现在我们正在提供所有的汤。这是一个非常简单的描述协同作用的方式，“adf / Idf总裁史蒂夫·阿克里克解释说，笑声笑。“没有多少公司可以这样做，”史蒂夫说。“当清楚收购时，我们立即开始了整合过程，并与我们的同行进行了密集的想法，”史蒂夫评论。“人力资源，金融，IT团队，也是所有的企业和支持职能团队在公司的聚结中发挥了重要作用。”